Present

Performance
Marketing Connect

28th May 2019 | Trident, BKC - Mumbai

The conference is over, please write to vivek@iamai.in for future events.

About The Roundtable

The average business loses about 20 percent of its customers annually simply by failing to attend to customer relationships. In some industries this leakage is as high as 80 percent. Numerous times a business encounters lack of the relevant, target specific and usage-based metrics of the campaign initiated, leading to a blocked stream of communication, ability to take the right decisions, tweak or change the approach.

It’s time we learn how to convert a one-time consumer into a future brand advocate to spread the word and no more a one-time user by deep diving into the intricacies of marketing metrics, data analytics, micro-data focusing and performance mapping to create constant re-engagements which is focused on recapturing and retention.

Days
Hours
Minutes
Seconds

OUR SPEAKERS

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Dinesh Arora

Head - Digital Marketing Angel Broking
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Manish Agarwal

SVP - Digital Marketing & Innovation Kotak Mahindra Bank
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Nikhil Parachure

Director – Solutions Architect AppsFlyer
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Nitin Agarwal

VP Marketing Hotstar
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Sanjay Trisal

Country Manager – India AppsFlyer
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Zubin Dubash

COO (Digital) Shemaroo Entertainment
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Manish Agarwal

CEO Nazara Technologies

Agenda

Registration

18:00 – 18:30 hrs
18:30 – 18:40 hrs

Welcome Note

Key Note:

18:40 – 18:55 hrs

Evolution of Indian Gaming: Past-Present-Future

Panel Discussion:

Converting Customers into Brand Advocates:

Celebrating with the Customers

Ad Fraud - Worst Nightmare

Changing face of the Indian Consumer

ReMarketing

19:00 – 20:00 hrs

Closing Note

20:00- 20:10 hrs

Networking Dinner & Cocktails

20:10 hrs onwards

Who Will Attend

Atholl Palace Hotel
Chief Marketing
Officers CMOs /
Marketing Heads
The Four Seasons Hotel
Chief Digital
Marketing Officers CDMOs /
Digital Heads
The Gleneagles Hotel
Digital Marketing
Manager/AVP Growth/
VP Growth

About Partnering Company

AppsFlyer’s technology is found on 98 percent of the world’s smartphones, making it the global leader in mobile attribution and marketing analytics. Data-driven marketers trust AppsFlyer for independent measurement solutions and innovative tools to grow and protect their mobile business. AppsFlyer’s platform processes billions of mobile actions every day, empowering marketers and developers to maximize the return on their marketing investments. With Facebook, Google, Twitter, Pinterest, Snap Inc., Tencent and 4,500+ other integrated partners, and clients including HBO, Waze, Alibaba, Skyscanner, Activision and 12,000+ leading brands worldwide, AppsFlyer has 15 global offices to support marketers everywhere. To learn more, visit www.appsflyer.com