Research Inner | IAMAI
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Person to Person (p2p) Referrals
Person to Person (p2p) Referrals
Rs.2 247.20
Marketers are demanding greater ROI on every advertising Rupee spent. Rs 218 crores worth of advertising will be spent on advertising online in 2006-07 and all research highlights that this is the most accountable medium by far, the most interactive and suited across all verticals.
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