The current business environment presents a threat as well as an opportunity for local SMEs. The rapidly growing economy provides SMEs with the impetus to expand to these liberalising markets. Technology has also increased the effectiveness and efficiency of operating a global business. To stay abreast of the intense competition, SMEs need to discover their niche in the market and improve their connectivity with other businesses.

“Surfing the Wave of Increasing Competition”, aims to equip local SMEs with the tools and resources they need for business readiness and staying ahead of market trends. Hear from our panel of distinguished speakers as they discuss case studies and share success stories on key issues in reviving businesses, minimizing risks and maintaining an edge in the market.

This one-day event will provides SME owners and managers the opportunity to understand how to grow their business and exactly what technology will be suited to their environments. The event will showcase presentations by experts on the role of technology in SMEs.

The event also promises to contribute to the sustainable development of SMEs by providing information on and raising awareness of available and upcoming IT technology and solutions.